Have you ever opened your laptop, stared at the screen for an hour, and still couldn’t figure out what to post? Whether you are a content creator, a social media admin, or an expat business owner managing your own digital marketing in Thailand, hitting a creative wall is a common experience. When you have to…
Shopee Ads metrics, When looking at your seller dashboard, you will find a lot of numbers. Because the interface is packed with tables and data, most sellers simply focus on the basic numbers like ROAS (Return on Ad Spend), Cost, and GMV (Gross Merchandise Value). However, when it comes to true Shopee Ads optimization, evaluating…
The GMV Max Store Shopee Ads feature has recently rolled out a major update, building upon the traditional whole-store advertising model. This new upgrade brings several smart enhancements, particularly in its AI-driven product selection that prioritizes best-sellers, trending items, and new arrivals. Setting up a campaign is now significantly easier, making it highly accessible even…
AI Overviews Content Strategy, Nowadays, when we search for something online, the first thing we see isn’t the #1 ranking website anymore. Instead, we are greeted by a large answer box where Google summarizes the information for us. Many of you are likely familiar with this major shift—it’s called Google AI Overviews. As user behavior…
Content Marketer Skills, Even though we’ve discussed AI many times, there are always new angles to explore. If you are working in content marketing right now, you probably feel that AI is getting smarter at lightning speed. It can write articles, brainstorm ideas, and summarize data. This leads many to ask: Are content creators still…
Ecommerce Holiday Marketing Strategies, Running ads during long holidays often goes against the traditional grain of digital advertising. Many sellers on platforms like Shopee, Lazada, or TikTok Shop tend to turn on “Vacation Mode,” making their stores temporarily unavailable. Some simply pause their advertising campaigns altogether, assuming that people aren’t shopping and that their ad…
Running ads for concerts, parties, and large-scale events is one of the most challenging areas in digital marketing. The strategies and optimization techniques required to succeed in this industry are very different from traditional e-commerce. At Digital Break Time, we have managed digital marketing campaigns for large, international-level events and parties, attracting attendees from all…
When looking at the landscape of Content Marketing in Thailand today, I must say that local creators are highly skilled. The content is engaging, view counts are high, and engagement rates are impressive. However, there is often one major roadblock: it doesn’t generate sales. Part of the reason is that many are still stuck on…
Start Freelancing, Content creation is currently one of the most high-demand skills in the digital marketing world. Whether it’s writing, graphic design, or video production, every brand needs engaging content to communicate with its customers. Because of this, it’s no surprise that many people want to start freelancing in this field. However, beginners often face…
The car rental business is highly competitive. For anyone stepping into car rental digital marketing, careful planning is essential before launching any campaigns. You need to know exactly which marketing tools suit the types of cars you have. Without a proper car rental marketing strategy, you risk draining your ad budget without seeing any real…
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